The circular economy is a system of producing, using, and disposing of goods with the goal of minimizing waste and maximizing resources. Instead of the traditional linear model of "take-make-waste," the circular economy focuses on designing products and services that can be reused, repaired, or repurposed.

It also emphasizes the importance of regenerating natural systems and reducing harmful environmental impacts. Adopting a circular model not only benefits the planet, but also has the potential to save businesses money and increase their competitiveness. Embracing the circular economy is a win-win situation for everyone involved.